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The 10 Best Tips and Articles of 2016

Posted on December 21, 2016 by Monica Axinte

The end of December is that time of the year when we take a moment and analyze what we’ve done right and where we need to work to make things better. Among all the things we are analyzing we also had a look at all the blog posts we’ve written this year, which we hope have […]

Posted in: Data Feeds,Shopping Engines,Tips & Tricks

Facebook Product Ads for Retailers: All the INs and OUTs

Posted on November 25, 2016 by Monica Axinte

Facebook seems to be racing to the finishing line against its competitors in an attempt for world domination. New roll-outs are coming fast and furiously and it’s difficult to keep up with their offers. Last year Facebook Inc. rolled out dynamic product ads, which let merchants upload their entire product catalog, then automatically re-target consumers […]

Posted in: Comparison Shopping Engines,Data Feeds,Shopping Engines

9 Feed Errors in Bing Merchant Center and How to Fix Them

Posted on October 21, 2016 by Monica Axinte

More than 56 million monthly searchers are not reached on Google. This is where Bing Product Ads comes to the rescue by allowing retailers to reach some of those non-Google shoppers. Uploading the product feed for the first time to Bing Merchant Center and seeing a long list of errors that need to be solved immediately can […]

Posted in: Data Feeds,Shopping Engines

Bing Shopping: How to reach the non-Google buyers?

Posted on September 22, 2016 by Monica Axinte

You might not know it, but you’re missing out on A LOT of sales! That is, if you’re not using Bing Shopping Campaigns. According to the Bing Shopping Webinar conducted by the Bing ads team, their ad-network delivers a significant amount of traffic from online shopping: 167 million monthly unique searchers from a total of 5.5 billion monthly […]

Posted in: Comparison Shopping Engines,Shopping Engines

Facebook Dynamic Product Ads in DataFeedWatch

Posted on April 17, 2015 by Mateusz Miodek

Facebook is growing rapidly as a shopping channel for merchants. Of course, DataFeedWatch enables users to create and optimize feeds for this channel. Here’s how: Facebook Dynamic Product Ads allow user to: Automatically generate Facebook Ads based on product feed and an ad template Show specific product ads based on what users have viewed on […]

Posted in: Comparison Shopping Engines,DataFeedWatch News,Shopping Engines

Changes to Amazon Product Ads

Posted on September 8, 2014 by Mateusz Miodek

Amazon has updated the placement and layout of Product Ads. Previously products ads were only placed at the bottom of the product page in a “Product Ads from External Websites” box. Now products ads can also get a separate product page very similar to a standard Amazon Marketplace product page. “If we determine that your […]

Posted in: Comparison Shopping Engines,Data Feeds,Shopping Engines

Product categorization changes in Nextag

Posted on September 8, 2014 by Mateusz Miodek

Following the example of other big players, Nextag decided to create a more granular and specific categorization of products. The reason for this change is to provide a better traffic quality and higher ROI for merchants as well as a better shopping experience for shoppers. According to the announcement released by WizeCommerce (owner of Nextag) […]

Posted in: Comparison Shopping Engines,Data Feeds,Shopping Engines

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