New · Add-on to any plan

Your feed is your campaign. Get an expert who treats it that way.

Coaching pairs your team with a named DataFeedWatch expert — a monthly working session, a full feed audit, and a prioritized fix list. You keep control of the feed. We make sure your team knows exactly what they can do with it.

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Add-on to any plan · From $450/month · Same coach start to finish

Your coaching team

Real feed experts. Real feed work.

The challenge

Managing the data feed is a tall mountain to climb, yet performance depends on it anyway.

Disapprovals sit in Merchant Center for weeks. Titles were written for a product page, not for a search query. Custom labels don't exist, so bidding can't segment. A new channel gets pushed to next quarter because nobody has done it before.

None of this shows up as a feed problem. It shows up as flat ROAS, missing impression share, and a Performance Max campaign that won't scale.

The gap is rarely the platform. It's that no one on the team has had time to become the person who knows it.

One coach. Every month. Everything below.

✓

A named coach

The same expert learns your setup, catalogue and channels — and stays your point of contact from start to finish.

✓

A monthly working session

A live working hour focused on your actual feeds, campaigns and priorities. Not a webinar or a ticket queue.

✓

A monthly feed audit

A fresh review of the feed every month, followed by a prioritized action list your team can work through.

✓

Merchant Center clean-up support

Practical help finding and resolving disapprovals, warnings and data-quality gaps.

✓

Support between sessions

Capped asynchronous support keeps blockers moving without waiting for the next scheduled session.

✓

A training roadmap for your team

A structured path that builds permanent in-house feed capability around the work your team actually does.

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Every session runs the same three blocks.

15 min

Review

Look at what changed, what shipped and which issues are still getting in the way.

15 min

Plan

Prioritize the work for the month ahead around campaigns, channels and commercial deadlines.

15 min

Educate

Learn one new feed-management skill your team can immediately apply on its own.

Book a free scoping call

Built for the people running the spend.

Coaching for

Agencies

Build deeper feed expertise across the team, standardize how accounts are managed and give specialists a trusted expert to pressure-test their work.

Coaching for

Brands

Connect feed decisions to campaign goals, clean up recurring issues and make sure knowledge lives inside the team instead of with one person.

Coaching for

Retailers

Handle large or changing catalogues with more confidence, launch channels faster and build repeatable processes your team can own.

Book a scoping call

Where Coaching fits

	Self-service	Coaching	Managed Service
Who does the work	Your team	Your team, with a coach	We execute
What you get	Platform, Academy and support	Named coach, monthly session, audit, action list and training roadmap	Hands-on operations with a named owner
Best if	Your team already has feed management covered	You want to build capability in-house permanently	You want feed operations off your plate
Price	Included	From $450/month	From $750/month

Coaching teaches and guides — your team keeps control and does the work. If you'd rather we ran the feeds for you, that's Managed Service. Talk to us about Managed Service →

Practical outcomes

What changes in ninety days

✓Merchant Center is clean, monitored and no longer full of ignored warnings.
✓Titles, attributes and product data are built around how customers actually search.
✓A channel that kept slipping is live, or has a clear and achievable launch plan.
✓Rules and automations remove repetitive feed work from the team’s weekly routine.
✓Someone on your team can explain the feed strategy, maintain it and keep improving it.

Build your 90-day plan

Simple pricing. Added to any plan.

Monthly

$450

/ month

One session per month

A steady cadence for teams building capability over time.

✓Named coach
✓Monthly working session
✓Monthly audit and action list
✓Capped support
✓Training roadmap

Book a scoping call

Recommended

Fortnightly

$600

/ month

Two sessions per month

For deadlines, several shops or multiple people who need to be involved.

✓Everything in Monthly
✓Twice the live working time
✓Faster feedback cycles
✓More room for team enablement

Book a scoping call

Custom

Let's scope it

A cadence built around your team

Custom schedules and prepaid packages for more complex requirements.

✓Flexible session cadence
✓Multiple stakeholders
✓Prepaid package options
✓Scope-based recommendation

Book a scoping call

Added on top of your DataFeedWatch subscription · Annual commitment with a 90-day minimum · Every engagement starts with a free 30-minute scoping call, so the cadence fits the team

Questions before we start?

How is a coach different from a Success Manager?+

A Success Manager helps you get value from the DataFeedWatch platform and supports the commercial relationship. A coach works directly with your paid media team on feed strategy, campaign priorities, audits and capability-building.

Do you do the feed work for us?+

Coaching is designed to teach and guide while your team keeps control and implements the work. If you want DataFeedWatch to execute feed operations for you, Managed Service is the better fit.

Is one call a month enough?+

For most teams, one focused monthly session plus the audit, action list and between-session support creates a strong working rhythm. Teams with a deadline, several shops or multiple attendees often choose the fortnightly cadence.

What if we can figure this out ourselves?+

You probably can. Coaching shortens the path, helps you avoid expensive trial and error, and turns scattered platform knowledge into a repeatable way of working your whole team can use.

Who should attend?+

The person or people closest to paid media performance and feed operations: media buyers, PPC specialists, ecommerce managers, feed owners or agency account leads.

Can we start before peak season or a major launch?+

Yes. A deadline is one of the best reasons to use Coaching. Start with a scoping call so we can recommend the right cadence and focus the first sessions on the highest-risk work.

Which plans can add Coaching?+

Coaching can be added to any DataFeedWatch plan.

Thirty minutes. No charge. No pitch deck.

We'll look at your setup, your channels and what your team is trying to get done — then tell you honestly whether Coaching is the right fit, or whether something else is.

Book your scoping call

From $450/month · Add-on to any plan · Same coach from day one