Senior Growth Marketing Operations Manager

Marketing Technology
Office or remote
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16 000 - 20 000 PLN Net (B2B)

16 000 - 20 000 PLN Gross (Employment contract)

About Us

DataFeedWatch is a market-leading Feed Marketing platform trusted by 20,000 online shops across 6 continents to advertise on Google, Facebook, Amazon, and hundreds of other shopping channels. Since March 2022 we are part of Cart.com, a fast-growing commerce platform that gives us the scale, resources, and ambition to build something genuinely significant.

Our team of nearly 100 people — 15 nationalities — is built on a simple belief: give smart people real ownership and get out of their way. We are a remote-first company that works hard, ships fast, and genuinely likes each other.
Read More About DataFeedWatch

About the Job

As our GTM motion becomes more complex, we are hiring a Senior Growth Marketing Operations Manager to improve how we generate, qualify, and convert demand into pipeline in a structured and scalable way.
This role sits within the Marketing Technology team and focuses on improving funnel performance through better systems, better data, and better execution.
This is a hands-on role for someone with high ownership and agency that is technically skilled and comfortable working in HubSpot and the wider GTM stack, and who can move between analysis, system building, and execution with a clear focus on business impact.
You will own growth outcomes, measured on pipeline, conversion, and lead quality moving in the right direction, and you use the systems you build to get there. 


WHAT YOU WILL OWN

HubSpot & GTM Operations

  • Own and optimize HubSpot workflows, lifecycle stages, lead scoring, routing, properties, and reporting
  • Improve lead capture, attribution, tracking, and lifecycle management
  • Ensure CRM data, automation, and operational processes are accurate, reliable, and scalable
  • Support segmentation, enrichment, and qualification processes that improve targeting and lead quality

Funnel Performance & Pipeline Growth

  • Analyze funnel performance across marketing and sales stages
  • Identify friction points and conversion bottlenecks
  • Monitor campaign, channel, and lifecycle effectiveness
  • Translate insights into actions that improve GTM outcomes
  • Support marketing and sales teams in improving conversion efficiency

Data, Reporting & Insights

  • Build and maintain dashboards and reporting frameworks
  • Track pipeline contribution, conversion rates, attribution, and lead quality metrics
  • Identify trends, issues, and opportunities across the funnel
  • Provide recommendations based on data, not just reporting outputs
  • Support forecasting and performance reviews with clear analysis

Growth Optimization & Execution

  • Implement operational improvements that increase conversion, lead quality, and pipeline contribution
  • Support structured testing and experimentation initiatives
  • Measure results and iterate based on performance
  • Partner cross-functionally to deliver initiatives that improve growth and operational efficiency
  • Drive projects from analysis through implementation and measurable impact

About You

Required

  • Deep hands-on experience with HubSpot, including workflows, lead scoring, properties, objects, segmentation, automation and reporting.
  • Proven experience managing and improving HubSpot-driven marketing operations, CRM processes, and go-to-market (GTM) workflows
  • Strong analytical skills with the ability to interpret marketing, sales, and commercial performance data and turn insights into actions
  • Experience building and optimizing dashboards, reports, and performance tracking using HubSpot reporting, Google Analytics, Looker Studio, Excel, or Google Sheets
  • Strong understanding of funnel analysis, attribution, conversion tracking, pipeline metrics, and lead quality measurement
  • Experience integrating HubSpot with automation tools such as Zapier, n8n, or similar platforms
  • Comfortable working with HubSpot integrations, APIs, webhooks, and basic data logic (SQL or scripting is a plus)
  • Ability to leverage AI tools (ChatGPT, Claude, Gemini, etc.) to improve analysis, automation, documentation, and operational efficiency
  • Strong communication skills with the ability to explain data-driven insights clearly to non-technical stakeholders
  • English proficiency at C1 level or higher


Nice to have

  • Experience working in B2B SaaS, technology, or performance-driven digital environments
  • Experience improving and scaling GTM systems, CRM processes, or marketing operations during periods of growth or change
  • Exposure to data enrichment workflows, AI-assisted automation, or AI-enabled operational processes
  • Familiarity with behavioral analytics and user insights tools such as Microsoft Clarity or similar platforms

What’s in it for You?

  • Impact — play a key role in scaling infrastructure that powers 20,000 merchants across 6 continents
  • Ownership — real technical autonomy; you will make architecture decisions, not just implement them
  • Growth — we invest in people who want to go deep, not just up; expand your skills, your product understanding, and your influence in a team that keeps the right people for the long term
  • Culture — a collaborative, no-nonsense team of 15 nationalities that values people who make their own decisions
  • Remote-first — flexible hours and async-friendly culture; we care about output, not hours online
  • Perks — competitive salary, health insurance, free lunch at the Kraków office, and a comprehensive benefits package
Check Perks for You

16 000 - 20 000 PLN Net (B2B)

16 000 - 20 000 PLN Gross (Employment contract)

Any questions?
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Aleksandra Żarkowska

Administrative & Recruitment Junior

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