Andreas Lang is head of search at Search Partners. Many years of experience on large and complex advertising platforms ensures a swift answer and solution.
When taking your first steps with Feed Optimization it's crucial to begin by identifying the key areas of your product data, that once enhanced, can give an immediate boost to your campaign performance.
The data feed is the foundation on which each successful PPC-campaign is built. This eBook will tell you how to optimize your data feeds for better ROI, step-by-step and with practical examples.
