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Last-Minute Holiday Sprint for Online Retailers

Posted on December 8, 2016 by Monica Axinte

It’s countdown time. Black Friday has made history as the first day to ever generate over a billion dollars in online sales from mobile devices according to Adobe Digital Insights. After seeing record sales on Black Friday and Cyber Monday, this December is expected to set up some new records. It’s not too late to […]

Posted in: Comparison Shopping Engines,Optimizing campaigns

adidas Case Study: Feed Management and Optimization

Posted on December 5, 2016 by Monica Axinte

adidas is among the 100 most valuable brands in the world. They sell their sports & apparel products on all continents for 2 brands: adidas and Reebok. E-commerce revenues are a significant part of the company’s annual turnover and online marketing is paramount to their success. adidas joined DataFeedWatch in order to be more ‘hands on’ with their […]

Posted in: Uncategorized

How to Win the Buy Box and Sell More on Amazon?

Posted on November 30, 2016 by Monica Axinte

  Would you like to get more sales from Amazon? Winning the Amazon Buy Box is instrumental to making that happen. In this post we will explain what the role of the Buy Box is and how you can substantially increase your chances of winning it. Amazon is the biggest e-commerce websites in the world […]

Posted in: Marketplace

Facebook Product Ads for Retailers: All the INs and OUTs

Posted on November 25, 2016 by Monica Axinte

Facebook seems to be racing to the finishing line against its competitors in an attempt for world domination. New roll-outs are coming fast and furiously and it’s difficult to keep up with their offers. Last year Facebook Inc. rolled out dynamic product ads, which let merchants upload their entire product catalog, then automatically re-target consumers […]

Posted in: Comparison Shopping Engines,Data Feeds,Shopping Engines

Trump’s Impact on Retail and eCommerce

Posted on November 11, 2016 by Monica Axinte

After a long election night defying all predictions and polls Donald J. Trump was elected to become the 45th President of the USA. Will the Trump administration be favorable to online retailers or not? What his election means for e-commerce and retailers will become clearer once his team will lay out the policy agenda. Mr. […]

Posted in: Uncategorized

How to Seize the Power of Mobile for Google Shopping

Posted on November 9, 2016 by Monica Axinte

October 2016 will remain in history as the turning point for the Internet usage worldwide: for the first time the mobile traffic outgrew desktop traffic. Mobile&Tablet now account for 51.3% of the total internet usage compared to only 48.7% by desktop. Mobile shopping follows the trend and shoppers are hunting for the latest deals, finding their […]

Posted in: Google Shopping

5 Tips To Crush Google Shopping On Black Friday And Cyber Monday

Posted on November 4, 2016 by Monica Axinte

If you run an e-commerce site or handle shopping campaigns these are some must have tricks to improve performance during the holiday season. Continue reading if you want to know more about 2016’s best tips for Google Shopping for top returns during Black Friday & Cyber Monday. Last year brick-and-mortar sales saw a drop during Cyber […]

Posted in: Google Shopping,Optimizing campaigns

November 2016: Google Shopping Updates That You Might Have Missed

Posted on November 3, 2016 by Monica Axinte

Google has once again made some changes to their Shopping Campaigns requirements. In the last month, we’ve seen two important updates: Google Trusted Store requirements have changed and the Product Listing Ads in the SERP are now showing up in a carousel format. Do you want to know if the latest updates are going to […]

Posted in: Google Shopping

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