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All you need to know about Google Manufacturer Center

Posted on June 29, 2016 by Natalia Solarz

The Google Manufacturer Center  gives more control to brand manufacturers and brand owners as to how their products are presented to shoppers on Google Shopping and other Google services. They can upload their product data with Google Manufacturer Feed, so that Google presents this information. For all retailers this is great news because the enriched […]

Posted in: Uncategorized

Dynamic Remarketing on Google Shopping

Posted on June 24, 2016 by Natalia Solarz

Dynamic marketing is an important part of any online retail marketing strategy. It delivers personalized ads to people who have visited your web shop before. When these previous visitors leave your shop and continue shopping elsewhere, they will see ads for products that they viewed in your shop. This will result in increased conversions. You can set up […]

Posted in: Data Feeds,Google Shopping

Amazon Order Management for Shopify Users

Posted on June 20, 2016 by Natalia Solarz

Order Management is a tool that enables Shopify merchants to sync their Amazon orders with their Shopify store. All products sold on Amazon are updated in the Shopify store continuously, so that the number of items available in Shopify is always up-to-date. This ensures that merchants never advertise out of stock products and waste money on clicks that […]

Posted in: Data Feeds,DataFeedWatch News,Features & Functionality

Finding GTINs for your products

Posted on June 1, 2016 by Mateusz Miodek

GTINs are required to list your product on Google (see earlier post), on Amazon Marketplace and an increasing number of shopping channels. Having the GTINs for your products is therefore increasingly important. Here’s more information on the various types of GTINs and how to find them: What is GTIN Global Trade Item Number (GTIN) is […]

Posted in: Google Shopping

How to List your products on Amazon Marketplace

Posted on May 21, 2016 by Mateusz Miodek

Merchants can also create data feeds for Amazon Marketplace.  We have launched it as a separate add-on, priced handsomely at $99/month. The add-on allows users to map any number of various Amazon Marketplace templates and automatically upload these templates to Amazon on a daily basis. Should any uploaded feed contain errors, a user will instantly […]

Posted in: DataFeedWatch News,Marketplace

GTINs required on Google Shopping!

Posted on March 9, 2016 by Jacques van der Wilt

Google requires GTIN & Brand for each product in your product feed and will start enforcing that as of May 16th, 2016. That means that products without a GTIN will be disapproved. If you got away so far, by adding Brand and (a fake?) MPN, it is time to go after your GTINs. Here are […]

Posted in: Data Feeds,Google Shopping

DFW-Analytics: Review the performance of every single product

Posted on February 29, 2016 by Jacques van der Wilt

DataFeedWatch-Analytics shows you clicks, conversions and revenue for every individual product. You can see which products are unprofitable and remove them from your data feeds with a single click. This way, the unprofitable products are no longer part of your campaigns and your advertising budget will only be spent on products that make you money. […]

Posted in: Data Feeds,DataFeedWatch News,Features & Functionality,Optimizing campaigns

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