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Trump’s Impact on Retail and eCommerce

Posted on November 11, 2016 by Monica Axinte

After a long election night defying all predictions and polls Donald J. Trump was elected to become the 45th President of the USA. Will the Trump administration be favorable to online retailers or not? What his election means for e-commerce and retailers will become clearer once his team will lay out the policy agenda. Mr. […]

Posted in: Uncategorized

How to Seize the Power of Mobile for Google Shopping

Posted on November 9, 2016 by Monica Axinte

October 2016 will remain in history as the turning point for the Internet usage worldwide: for the first time the mobile traffic outgrew desktop traffic. Mobile&Tablet now account for 51.3% of the total internet usage compared to only 48.7% by desktop. Mobile shopping follows the trend and shoppers are hunting for the latest deals, finding their […]

Posted in: Google Shopping

5 Tips To Crush Google Shopping On Black Friday And Cyber Monday

Posted on November 4, 2016 by Monica Axinte

If you run an e-commerce site or handle shopping campaigns these are some must have tricks to improve performance during the holiday season. Continue reading if you want to know more about 2016’s best tips for Google Shopping for top returns during Black Friday & Cyber Monday. Last year brick-and-mortar sales saw a drop during Cyber […]

Posted in: Google Shopping,Optimizing campaigns

November 2016: Google Shopping Updates That You Might Have Missed

Posted on November 3, 2016 by Monica Axinte

Google has once again made some changes to their Shopping Campaigns requirements. In the last month, we’ve seen two important updates: Google Trusted Store requirements have changed and the Product Listing Ads in the SERP are now showing up in a carousel format. Do you want to know if the latest updates are going to […]

Posted in: Google Shopping

3 Hurdles To Selling On Amazon (and how to overcome them)

Posted on October 27, 2016 by Monica Axinte

Amazon is a very attractive sales channel for online merchants. The combined sales (gross merchandising value) of merchants selling on Amazon is estimated to be around 15% of total online retail sales in the US. We see a similar trend in Europe where Amazon is growing rapidly as well. This is a big opportunity and […]

Posted in: Data Feeds,Marketplace

9 Feed Errors in Bing Merchant Center and How to Fix Them

Posted on October 21, 2016 by Monica Axinte

More than 56 million monthly searchers are not reached on Google. This is where Bing Product Ads comes to the rescue by allowing retailers to reach some of those non-Google shoppers. Uploading the product feed for the first time to Bing Merchant Center and seeing a long list of errors that need to be solved immediately can […]

Posted in: Data Feeds,Shopping Engines

How to Remove Unprofitable Products in Google Shopping

Posted on October 19, 2016 by Monica Axinte

Most merchants only make money on 20% of their products. So 80% of the products is costing them money! Even if it may sound counter-intuitive advertising for fewer products will increase your sales. That can be achieved by identifying the unprofitable products and allocating a larger budget to the products that are already bringing in […]

Posted in: Google Shopping,Optimizing campaigns

7 Tips To Prepare Your Bing Campaigns for the Holidays

Posted on October 14, 2016 by Monica Axinte

Merchants know that the holiday season can be a make-or-break for their company. The exceptionally high sales that occur during this time can make up for the slow months. That said, it is also one of the most stressful times of year for Merchants. You have so much preparation to do, from preparing your shop (either virtually […]

Posted in: Optimizing campaigns

Amazon Order Management for Magento Merchants

Posted on October 13, 2016 by Monica Axinte

With our Amazon order management, Magento merchants can sync their orders on Amazon with their Magento store. This means every item sold on Amazon will instantly show up in the Magento store, just like all the items sold directly from the store. Now your stock positions are updated constantly and you can process and fulfill […]

Posted in: DataFeedWatch News,Features & Functionality

5 eCommerce Mobile Holiday Shopping Trends To Watch This Year

Posted on October 12, 2016 by Monica Axinte

Smartphones and tablets make holiday shopping simple and quick in the midst of the chaos of the season. With mobile purchases revenue expected to be 50% of eCommerce revenue by the end of 2017, mobile commerce is a gold mine for retailers to dig through. With that in mind, here are five-holiday shopping trends to […]

Posted in: Optimizing campaigns

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